Hi, and welcome!

In both business and life, I’ve thrown myself into challenges and navigated my way through what has become a career filled with growth, lessons, and meaningful collaborations. I’ve launched and scaled businesses, managed teams, built two agencies — 2Social and NXTdoor Social — and partnered with national brands to bring big ideas to life. I’ve taught, mentored, spoken at events, and shared my experiences with entrepreneurs, creatives, and leaders looking to grow with purpose.

But behind the highlight reel, I also burned out. I overcommitted, mismanaged my time, put others first, ignored my health, and lost sight of my own goals and values. Through those hard lessons, I learned the importance of balance, alignment, and creating systems that support both success and well-being.

Today, my work blends it all: consulting with entrepreneurs and experts to develop authentic personal brands, leading teams at 2Social and NXTdoor Social, and drawing on my wellness background to help clients grow in ways that are sustainable, balanced, and aligned with their bigger vision.

I believe progress matters more than perfection, and that building a thriving business should never come at the cost of your health, joy, or freedom. My mission is to share strategies, insights, and practical tools that help you grow your brand and your life — with clarity, balance, and a little humour along the way.