Hi, and welcome!

In business and in life, I’ve always been driven by growth — building, creating, and bringing ideas to life. Over the past 15+ years, that drive has led me to launch and scale businesses, build and lead high-performing teams, and create two agencies, 2Social and NXTdoor Social, partnering with national brands and ambitious entrepreneurs along the way. I’ve taught, mentored, and spoken to creatives, founders, and leaders who want to grow with intention — not just noise.

But experience taught me something just as important: success without alignment isn’t sustainable.

After years of overcommitting, burning out, and putting everything else first, I was forced to rethink how I worked, led, and showed up — for my business and myself. That shift changed everything. It’s what shaped my belief in building brands and businesses that support your life, not consume it.

Today, my work brings it all together. I consult with entrepreneurs and experts to develop authentic personal brands, lead and grow teams at 2Social and NXTdoor Social, and draw on my wellness background to help clients create visibility, momentum, and long-term success in ways that feel balanced, grounded, and aligned with their bigger vision.

I believe progress matters more than perfection — and that you shouldn’t have to sacrifice your health, joy, or freedom to build something meaningful. My mission is to share practical strategies, real insight, and a grounded approach to growth that helps you build a brand and a life you actually enjoy — with clarity, balance, and a little humour along the way.